7 Reasons Why Recruitment Agencies Should Invest In Marketing Automation

3 min read | 2 min watchMarketing automation | Video | Vlog

3 min read | 2 min watch | Marketing automation | Video | Vlog

7 Reasons Why Recruitment Agencies Should Invest In Marketing Automation

Here are seven reasons why recruitment agencies should invest in marketing automation.

Watch the video, because who needs to even read anymore?

#1 More job applications

It’s a no brainer right? Keep inviting your candidates back enticing them with more jobs, more info, and more targeted helpful advice – it can only have a positive effect on application numbers.

#2 More engagement

Keep them engaged with your agency and your brand, rather than checking out the competition. Keep them coming back and drive engagement levels through the roof.

#3 Attract better candidates

Using marketing automation will help you become the authority in your sector – rise above your competitors by delivering real value on an ongoing basis, and the best candidates will come to you.

#4 Building brand loyalty

Attracting and keeping the best candidates using marketing automation over time will help build you a team of brand evangelists.

#5 Automating processes

Free up resource by automating processes, such as onboarding, training, testimonials… if you can name it, you can automate it!

#6 Educating your candidates

Don’t rely on them reading you helpful resource section online, keep them up-to-date and educated with the latest news, training, advice and helpful tips.

#7 Increasing application success

Give your candidates every chance of success by coaching them through the process via your email nurturing campaign.


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