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Running a recruitment agency is tough. You are juggling client relationships, candidate pipelines, and business development, all while trying to stand out in a crowded market. Your marketing should not be another headache.
Whether you run a perm desk, contract desk, or both, we have worked with agencies just like yours for over 25 years. We know how to position your agency, attract the right candidates and clients, and build marketing systems that deliver consistent results.
From boutique specialists to multi-brand groups, our approach is always the same: strategy first, then execution that moves the needle.

High-performance recruitment websites built to convert visitors into candidates and clients. Strategy-led design with custom sales funnels tailored to your agency.
Dominate search results for your specialist sectors. We build content strategies and SEO programmes that drive organic traffic from both clients and candidates.
Stand out from every other agency in your sector. We help you define and communicate a brand that resonates with your ideal clients and top-tier candidates.
◆ Join some of the UK's biggest recruitment brands who use Addictivity














Most marketing agencies treat recruitment like any other B2B service. They do not understand the nuances of your business. The dual audience challenge. The importance of employer branding. The role of job boards and ATS integrations.
We do. We have spent over two decades working exclusively with recruitment agencies. We know that your website needs to work for candidates and clients simultaneously. We know that your content needs to establish authority in your specialist sectors.
Our approach starts with strategy. We get under the skin of your agency, understand your positioning, your ideal client profile, and the types of candidates you want to attract. Then we build marketing systems designed to deliver on those goals.
From initial discovery through to ongoing optimisation, every decision we make is informed by deep industry knowledge and a genuine understanding of what makes recruitment agencies successful.
We work with recruitment agencies of all sizes, from solo consultants launching their first brand to established groups with multiple trading names. The common thread is ambition. Our clients want to grow, and they want a marketing partner who can keep up.
Our discovery process means we take the time to understand your agency before we touch a single pixel. We explore your market positioning, your competitive landscape, and the specific challenges holding you back.
Then we build a plan. A proper strategy, not a templated playbook. Custom to your agency, your sector, and your growth targets. Whether that means a new website, an SEO programme, a lead generation engine, or all three.
There is a reason some of our clients have been with us for over a decade. We deliver results, and we are transparent about everything we do.
If you want a marketing partner who genuinely understands recruitment, let us jump on a call and see if we are a good fit.

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Apply for a free strategy call packed with tailored advice on your website, positioning, and growth plan.
Free Marketing Strategy CallTell us about your agency, your goals, and where you are with your marketing. It takes a couple of minutes and helps us prepare to give you real value on the call.
No commitment. Just the starting point for a useful conversation.
Get on a call with our team and receive tailored advice on your website, demand generation, positioning, and marketing goals. You'll walk away with clear, actionable next steps whether we work together or not.
A value-packed strategy session, not a sales pitch.
We deliver a custom marketing plan based on everything we learn about your agency. Clear priorities, quick wins, and a long-term growth strategy built specifically for your business.
A roadmap you can act on immediately.